Small and Medium Tourism Enterprises: The Local and the Unique
International Seminar
Date: 12th and 13th May 2008
Venue:
Casino Hotel,
Cochin, Kerala, South India
Organizers:
DCSchool of Management and Technology
The University of Southern Mississippi, MS, USA &
Kerala Tourism, Government of Kerala
Objectives of the Seminar
1. Showcase some interesting examples of tourism enterprises in the small and medium sector
2. Understand how
- Such ventures get started
- Who starts them
- How do they evolve
- How are they able to sustain
- How do they become successful, etc
3. Motivate other potential entrepreneurs to
- Learn from these experiences, and
- Start ventures that are different and unique
4. Motivate young students towards
- Creative tourism entrepreneurship in the long run
5. And what can State do to promote such entrepreneurship?
The Seminar Format
> Case studies of small and medium tourism enterprises
> First person narrations of such entrepreneurs
> Academic papers
> Perspectives of the international tourist: Contributed by University of Mississippi
